The short answer
Which is the right fit?
Flow fits teams that want a permanent free plan and five selectable attribution models. PIQO advertises longer retention, search insights, funnels, and one million events monthly on its paid offer. Its listed price starts at $8 monthly after a seven-day trial.
01 / The snapshot
At a glance
| What matters | Flow | PIQO |
|---|---|---|
| Starting access | Permanent Free plan; 10,000 events monthly | Seven-day trial followed by paid offers |
| Published entry tier | $5 monthly Starter; 100,000 events | $8 monthly or $79 yearly; one million events monthly |
| Websites | Unlimited on listed plans | 20 sites on its featured offer |
| Attribution | Five selectable credit models | Revenue attribution, funnels, and search insights |
| Retention | 12 calendar months on every plan | Homepage advertises three years |
Flow plans and features come from the current product. Competitor details are based on the official sources below, reviewed 2026-09-25.
02 / The detail
A small site can stay small without a bill
Flow’s free tier does not expire after a trial period. It gives you 10,000 events each month across unlimited websites. The $5 Starter plan covers 100,000 events. That is a useful path for a founder who wants to instrument several projects before deciding which one needs more capacity.
PIQO lists a seven-day trial followed by $8 monthly or $79 yearly for one million events each month and up to 20 websites. It also advertises a limited lifetime offer. That larger event allowance may suit a busier site; Flow gives a permanent free starting point and a lower-priced first paid tier. Check the current offer at checkout before comparing total cost.
03 / The detail
How each product helps you read growth
Flow joins website traffic to provider payments and lets you choose first click, last click, linear, time decay, or position-based attribution. This makes it easier to inspect how a channel’s apparent contribution changes with the model. Its workspace also includes live visitors, campaign reports, events, and CSV export.
PIQO’s current site highlights revenue attribution, AI insights, funnels, Search Console and Bing data, and a live visitor map. Its documentation mentions a broad provider set. Do not choose Flow on an assumption that PIQO cannot connect your payment provider; check the exact integration and checkout path you use.
04 / The detail
History is a real trade-off
Flow retains 12 calendar months on every plan, including Free. PIQO’s homepage advertises three years on its featured offer. If you need multi-year seasonal comparisons inside the product, PIQO has a clear advantage on that advertised retention window.
If a free starting point and explicit attribution model choice matter more, Flow deserves a test with your real sites. Both products need reliable tracking and payment context before their revenue reports can answer a marketing question.
05 / The detail
A multi-site workflow on Flow Free
Imagine running a product site, a help center, and a campaign landing page. Flow’s All sites view puts visitors, pageviews, purchases, and revenue in one place. You can open a site for traffic sources, top pages, device mix, and live events, then return to the shared view to see which property needs attention. Flow Free lists unlimited websites.
Flow Free lets a small team try that workflow with 10,000 events each month. It also includes campaign tracking, CSV exports, 12 calendar months of history, and the same five attribution models as the paid plans. If one property starts selling, connect its payment provider and carry visitor context into checkout so the attribution report can link purchases to visits.
PIQO’s featured offer includes a much larger monthly event allowance and longer advertised retention, so a busy site may prefer its paid plan. Flow’s value is the chance to work across sites without a trial clock, then move to its $5 Starter tier when 100,000 monthly events better fits your traffic. Compare the volume your tracker actually sends before choosing.
A closer look
What the Flow workspace shows
See Flow in action
Flow attribution in action
An animated Flow demo with sample data. It changes the attribution model and shows how credit shifts between channels while total revenue stays the same.
Read the video description
An animated Flow demo with sample data. It changes the attribution model and shows how credit shifts between channels while total revenue stays the same. The video is an animation of product controls, not a recording of a competitor or a claim about real customer results. It has music and no spoken narration.
Questions
Questions people ask
Does PIQO have a free plan?
PIQO lists a seven-day trial, followed by paid plans. Its current site does not list an ongoing hosted free plan. Flow lists an ongoing Free plan.
Does Flow keep as much history as PIQO?
No. Flow keeps 12 calendar months. PIQO currently advertises three years on its featured offer.
Do both products connect revenue to visits?
Yes. Both describe revenue attribution. Check the provider integration and checkout steps for your stack.
Does Flow Free limit the number of websites?
No. Flow lists unlimited websites on every plan, including Free. The Free plan has a 10,000-event monthly allowance, so check the combined activity your sites send.
Source notes
Check the details
Competitor plans and features change. These links lead to the source pages used for this comparison.